How to choose an investment app in Taiwan? 10 financial tools to help you get started easily

The increasing devaluation of money has become a consensus. According to a survey by Schroders Investment Trust, Taiwanese people’s financial asset investments account for the highest proportion of disposable income worldwide. Many want to step into the investment field but feel confused among numerous investment apps—how can you find the tools that truly suit you? This article will introduce you to the most practical investment and wealth management apps currently available in the Taiwanese market.

Self-Assessment Before Choosing Investment Apps

Before downloading an investment app, ask yourself a few key questions:

• Is the trading interface intuitive and easy to use?
• Can you place orders quickly and smoothly?
• Do the chart analysis tools meet your needs?
• Is the information updated fast enough?
• Does it support simulated trading for practice?
• How are the trading costs (fees, commissions)?

Different investment goals require different tools. Next, we will introduce them categorized by investment type.

Global Market Trading: Cross-Border Investment Apps

If you want to venture into US stocks, forex, and commodities markets, these three investment apps are good choices.

Mitrade: Low Barrier, Multi-Asset Allocation

Mitrade is a platform focused on global CFD trading, covering US stocks, forex, indices, commodities, and cryptocurrencies. Its most attractive features are zero-commission trading, two-way trading mechanism, and flexible leverage settings (adjustable from 1 to 200 times).

Practical Advantages:

• Open an account with as little as $50, low trading threshold
• Supports multiple deposit/withdrawal methods including TWD, USDT
• Provides Traditional Chinese interface, friendly to Taiwanese users
• T+0 two-way trading suitable for short-term trading and hedging
• Negative balance protection reduces risk

Suitable for: Investors who want flexible operations, day trading, or hedging strategies.

eToro: Social Copy Trading Experience

Founded in 2007, eToro combines investing and social features, offering trading of over a thousand financial products. Its unique “Copy Trading” mechanism allows investors to follow professional traders with one click, ideal for beginners learning.

Practical Advantages:

• Intuitive interface, beginner-friendly
• No need to bind to specific financial institutions; deposit via PayPal or credit card
• Starting capital from $50
• One-click copy trading suitable for novices

Note: Relying long-term on copy trading may impact personal investment judgment; inactive accounts may incur fees.

Firstrade: US Listed Securities Broker

As a member of the US Financial Industry Regulatory Authority ((FINRA)), Firstrade pioneered commission-free trading and was rated as the Best Online Broker of the Year by Kiplinger’s.

Practical Advantages:

• Zero commission on stocks, ETFs, options, and fixed income products
• No minimum deposit requirement
• Supports Traditional Chinese, friendly to Taiwanese investors
• Innovative online protection mechanism

Note: Withdrawal fees are relatively high; there have been occasional data delays; limited to US market products.

Taiwan Stock Market Investment: Localized Investment Apps

For investing in Taiwan stocks, ETFs, and warrants, these three local apps each have their features.

Fugu Account: Convenient Account Opening Experience

Fugu Account is a joint launch by E.SUN Securities and Qunfu Technology, recognized in the top ten of the world’s largest Fintech competitions.

Practical Advantages:

• Fully online account opening, quick application with an E.SUN Bank account
• Clear interface layout, visualized information presentation
• Suitable for beginners in Taiwan stock investment

( KGI Securities: Established Major Platform

KGI Securities, formerly CITIC Securities, was one of the earliest brokers qualified for government bond trading. Its apps—SuiShen eStrategy, SuiShen Mobile, KGI Investment—support diverse investment targets including Taiwan stocks, US stocks, ETFs, and options.

Practical Advantages:

• Large platform scale, rich trading varieties
• Simple and easy-to-use software design
• Suitable for busy investors who cannot monitor the market constantly

) Mr. Investment: Yuanta Bank’s Solution

Mr. Investment provides comprehensive market data for securities, warrants, and futures, with a clean and straightforward interface.

Practical Advantages:

• Smart stock selection features like Bull & Bear Picks, K-line Picks
• Complete investment information, including stock analysis and research reports
• Suitable for traders who need to monitor the market at all times

Mutual Fund Investment Beginners Must Have

CMoney Fund Buying: Professional Fund Trading Platform

The largest private fund company in Taiwan offers an investment app covering the entire process from fund selection, investment consulting to trading.

Practical Advantages:

• Most comprehensive fund trading categories
• Competitive transaction fees

Market Information and Analysis: Stay on Top of Market Trends

( Emily Dividend Stocks: Applying the Red-Green Light Stock Picking Method

Applying Emily’s well-known red-green light stock selection strategy into an investment app to help investors find undervalued good stocks.

Practical Advantages:

• Six advanced indicators to identify quality companies
• Real-time updates of individual stock financial reports
• Suitable for investors wanting to learn stock selection logic

) San Zhu Information: Leader in Financial Data

A leading enterprise in Taiwan financial consulting services, maintaining apps used by all 47 securities firms and 91% of industry practitioners, with strong expertise.

Practical Advantages:

• Extremely rich and complete stock information
• Strong system stability

Investing: Global Financial Information Platform

One of the top three financial information providers worldwide, covering real-time data on global stock markets, forex, futures, funds, and bonds.

Practical Advantages:

• Well-developed dynamic charts and financial calendar tools
• Rich international stock market information
• Suitable for mature investors with international investment needs

Investment Record-Keeping: Financial Data Integration

( CWMoney: One-Stop Wealth Management

A veteran financial management and accounting software, with multiple interface updates, now highly mature. Core functions include invoice recording, financial information, and automatic income and expense reports.

Practical Advantages:

• Connects with EasyCard, iPASS for automatic bookkeeping
• Simple interface, beginner-friendly
• Helps investors track their financial status comprehensively

Choosing the Most Suitable Investment App

Different apps have their strengths. The key is to find tools that match your trading habits, investment goals, and risk preferences. US stock investors might consider Mitrade, eToro, or Firstrade; Taiwan stock investors can choose Fugu, KGI, or Mr. Investment; for comprehensive market insights, combine Investing or San Zhu Information; beginners starting with funds can use CMoney Fund Buying; for record-keeping and analysis, CWMoney is a good choice.

Whether you are a novice just starting out or an experienced investor, these apps allow you to trade easily on your phone, place orders quickly, and analyze in real-time. No complicated procedures, no high fees—just choose the right tools to start your own investment journey.

If you don’t have a brokerage account yet, consider trying a demo account first to familiarize yourself with the trading process. After getting to know each platform, you can proceed with real trading, greatly reducing initial risks.