Not every crypto rally is what it seems. Behind many sudden price spikes lies coordinated hype—a classic setup designed to lure retail traders into buying before insiders dump their bags. It's an old game, but it still catches people off guard.

How does this actually work? A group accumulates tokens quietly, then floods social media with bullish narratives, influencer endorsements, or fake momentum signals. Retail FOMO kicks in, price shoots up—and then the exit happens. Those who bought near the top get trapped.

What should you watch for? Sudden volume spikes disconnected from fundamentals. Excessive social media buzz concentrated in short timeframes. Big promises with zero substantive updates. Unusual holder concentration where a few wallets hold the majority.

The real move? Do your own research. Check on-chain data before jumping in. Spot unnatural trading patterns. Understand what problem the project actually solves. Patience beats chasing pumps every single time.