The industry is quietly normalizing AI adoption in creative workflows. A lead developer recently shed light on how major studios are leveraging AI tools, noting that "everyone else is doing it." While skepticism about AI-generated art remains valid, ignoring the trend becomes increasingly unrealistic. The shift isn't about endorsement—it's about acknowledging where the market is headed. As AI becomes embedded across game development pipelines, from asset creation to writing optimization, creative teams face a pragmatic choice: adapt to the technology or fall behind. The conversation has moved beyond whether AI should be used to how it can be integrated responsibly.

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PhantomMinervip
· 2025-12-20 16:07
Everyone is using AI, so what's the point of pretending... It's just like back in the day with 3D engines, you had to use them. --- To be honest, no matter how many opponents there are, they can't change the reality. Major companies are secretly adopting it. --- Haha, "everyone else is doing it," I know this excuse too well... In the end, it's just following the trend. --- Changing from "should we use it" to "how to use it" is a pretty interesting shift. --- Wait, isn't this just whitewashing AI... The algorithms are still the same, just a different name. --- Creative teams have no choice, either compete or be eliminated. That's just how harsh reality is. --- Responsible integration... Just listen, who really cares? --- I've seen enough of this move in the gaming industry: ban first, then use. It's always the same routine.
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NewDAOdreamervip
· 2025-12-18 15:54
Without AI, I really can't keep up now that it's like this --- It's the usual "everyone else is doing it" spiel... alright, I guess I have to follow suit --- The core is to adapt or be eliminated, there's no other choice --- Responsible integration? Sounds good, but how to implement it... --- The livelihood of game art might be changing, I guess --- The "future direction of the market" is basically still cost pressure --- It's a bit heart-wrenching, but that's the reality --- From skepticism to acceptance, can you turn around so quickly?
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DevChivevip
· 2025-12-18 15:48
Can't keep up anymore. If everyone is using AI, then I might as well be finished if I don't use it.
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