We looked into zkPass's $ZKP Kaito Reward Program. This program is designed with a quite transparent structure.

First, regarding the snapshot criteria, it targets accounts that have ranked in the top 500 on the Creator Leaderboard and Community Leaderboard over the past 6 to 12 months, meeting the minimum eligibility requirements. In practice, about 300 accounts are expected to receive rewards.

Reward distribution is not straightforward. It is based on an algorithm that combines Mindshare and contribution metrics to evaluate each account's contribution and allocate rewards accordingly. This ensures that actual activity levels and influence are reflected.

Finally, the actual reward collection is conducted through the Kaito Earn portal, where users can check their reward status and apply for their rewards.