TrueBlue Gets a Major Makeover: What JetBlue's New Membership Program Really Means for Flyers

After 20 years, JetBlue is reimagining its TrueBlue loyalty program—and honestly, the changes are pretty substantial. The airline rolled out a completely redesigned rewards structure starting spring 2023, swapping out the old point-and-segment system for something called “tiles” and introducing customizable perks at every level. If you’re a JetBlue member, here’s what actually changed and whether it’s worth paying attention to.

The Big Shift: From Points to Tiles

The most fundamental change? JetBlue ditched the traditional points-and-segments model for a tile-based progress system. Here’s how it works: you earn one tile for every $100 in qualifying spend across JetBlue flights, hotel bookings, car rentals, vacation packages, and even activities through Paisly. If you use a JetBlue credit card, you earn one tile per $1,000 spent.

Why tiles instead of points? Because they make it easier to see exactly where you stand in your journey toward elite status. You can track progress visually, and more importantly, you unlock perks at specific tile milestones—not just at the end of the year.

Perks You Pick: The Real Innovation

The standout feature of the new JetBlue membership program is “Perks You Pick”—and it’s available to everyone, not just elite flyers. Start collecting tiles, and at 10, 20, 30, and 40 tiles, you get to choose from a menu of perks that actually matter:

• Early boarding (Group B)
• Priority security access
• A free alcoholic drink per flight
• 2X points bonus on vacation packages
• 5,000 bonus points

The beauty here is personalization. Occasional flyers can pick the perks they actually use. Weekend warriors might value priority security over free drinks. This approach lets you customize your experience instead of getting a one-size-fits-all tier.

Once you hit 50 tiles, you unlock Mosaic status—and that’s where things get really interesting.

Four Levels of Mosaic: How to Think About Elite Status

JetBlue expanded its elite tier from one Mosaic level to four, each with increasingly premium benefits:

Mosaic 1 (50 tiles): The entry to elite. You get Mosaic boarding, two free checked bags, even more space seats (pending availability), same-day flight switches, complimentary upgrades on select routes, and dedicated support. Plus you choose one “Mosaic Signature Perk.”

Mosaic 2 (100 tiles): Adds Even More Space—7 inches of extra legroom when booking flights.

Mosaic 3 (150 tiles): This is where it jumps. You get four “Move to Mint” certificates, which means complimentary upgrades from economy to Mint (JetBlue’s premium cabin) on select flights.

Mosaic 4 (250 tiles): The top tier. You earn two additional Move to Mint certificates plus credits for four complimentary BLADE helicopter transfers between Manhattan and JFK or Newark airports—a $600+ value if you actually use them.

At each level, you also pick new perks from an expanded menu including FoundersCard Blue membership, pet fee waivers, statement credits on premium cards, and early access to Mint Suite seats.

How Spend Actually Stacks Up Now

One major improvement: combined spend counts. Whether you’re putting tickets on a JetBlue card or paying for hotels through JetBlue Vacations, it all adds toward your tile count. This is huge if you regularly book travel packages or rent cars—those purchases now meaningfully contribute to status, not just flights.

The tile calculation is straightforward: $100 in qualifying travel spend = 1 tile, and $1,000 in credit card spend = 1 tile. Qualifying spend includes flights, hotels, cars, cruises, and activities—basically your entire JetBlue ecosystem spending.

What Stays the Same

JetBlue didn’t completely blow up the program. Points still never expire, you can still redeem them for award travel with zero blackout dates, and pooling points with family and friends remains available. The 2X points earning on jetblue.com or the app continues, and you can mix cash and points to book flights or vacation packages.

Credit Card Enhancements

On the credit card side, JetBlue Plus cardholders can now redeem points as “Points Payback”—essentially getting statement credits for purchases of $25 or more, up to $1,000 annually. JetBlue Business Card members picked up early Group A boarding.

The Transition Period

If you were already Mosaic in 2022, JetBlue grandfathered you in based on your higher spend amount between 2022 and 2023. You immediately got assigned to the appropriate Mosaic level and unlocked those tier benefits. Everyone else saw their 2023 spending converted to tiles and started building from there.

Is the New System Actually Better?

For casual flyers, absolutely. Getting perks at 10-tile increments (roughly $1,000 in spend) instead of waiting until elite status is a real improvement. The customization means you’re not forced to take benefits you won’t use.

For frequent flyers grinding toward Mosaic 3 or 4, the Move to Mint certificates and premium perks justify the higher spending thresholds. The helicopter transfers at Mosaic 4 are a nice touch if you travel in and out of New York regularly.

The biggest win? A JetBlue membership that actually rewards how people travel today—flights, yes, but also hotels, car rentals, and entire vacation packages. The old system felt flight-focused. The new one acknowledges that modern travelers book everything through one platform.