Strategic Reset: How LTNC Is Streamlining Operations to Accelerate Core Growth

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Kultura Brands (formerly Labor Smart Inc., LTNC) Just Made a Bold Move

On December 16, 2025, Kultura Brands announced a major portfolio realignment aimed at sharpening operational focus and boosting execution speed. The company, trading under OTCID:LTNC and headquartered in Jackson, Wyoming, has decided to hand over full operational control of one of its non-core brand initiatives to a strategic partner. Translation: they’re cutting complexity to focus firepower on what actually matters.

Why This Matters: Capital Discipline in Action

This isn’t just reshuffling—it’s a deliberate capital reallocation strategy. By releasing operational control and production/distribution responsibilities, the company frees up both resources and leadership bandwidth. CEO Brad Wyatt framed it clearly: “Our objective is to deploy capital, resources, and leadership where we can create the greatest long-term value.”

What does that mean in practice? Labor Smart Inc. can now concentrate entirely on its highest-value assets and core brand portfolio. No more juggling competing priorities. No more split focus. Just disciplined execution on what drives real returns.

The Core Plays: Where LTNC Is All-In

With this realignment, Kultura Brands is zeroing in on two major growth drivers:

  1. National Rollout of Adios® – The company’s flagship ready-to-drink alcoholic beverage brand continues its expansion trajectory
  2. B2B Distribution Through Cencora – Scaling Thirst Responder™ and future offerings through best-in-class distribution networks

By removing operational complexity from non-core initiatives, LTNC gains speed and clarity. Wyatt emphasized: “This move reinforces our commitment to disciplined execution. By simplifying our operating structure, we improve speed, clarity, and accountability across the organization while maintaining a clear focus on scalable growth.”

The Bigger Picture

This strategic pivot reflects a broader shift toward operational excellence. The partner benefits from independence and streamlined execution. Labor Smart Inc. gains focus. Both parties move with greater efficiency. It’s textbook capital allocation discipline—the kind that builds long-term shareholder value.

For investors tracking LTNC, this is worth noting: when management makes these kinds of portfolio decisions, it usually signals confidence in where the real opportunities are. And right now, that’s Adios, Thirst Responder, and the B2B platform strategy.

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