Perry Ellis International and Bespoke Fashion Unite to Reshape Men's Dress Shirt Market with Premium Collections

A Strategic Industry Collaboration Bringing Together Design Heritage and Craftsmanship Excellence

Two powerhouse names in men’s fashion—Perry Ellis International and Bespoke Fashion—have forged an expanded partnership that extends beyond their existing neckwear and hosiery lines. The collaboration now encompasses a comprehensive dress shirt program set to transform the men’s formal wear landscape when it hits U.S. and Canadian retail shelves in spring 2024.

Bespoke Fashion, a company rooted in three generations of neckwear expertise, brings its meticulous manufacturing standards and design sensibility to this new chapter. Founded in 2012 by industry veterans Danielle Mandelbaum and James LaQuinta, the company has cultivated a reputation for delivering premium men’s dress furnishings to leading department and specialty retailers worldwide. This expansion builds on an already successful partnership that previously focused on accessories.

Why This Partnership Matters for the Men’s Fashion Sector

The new dress shirt collections will showcase the distinct identities of both brands. Perry Ellis International brings its “Always Ready” ethos—a philosophy centered on refined, accessible style—while Original Penguin contributes its signature fresh and original aesthetic. By combining these brand DNA with Bespoke Fashion’s commitment to superior craftsmanship, the collections are positioned to appeal to fashion-conscious consumers seeking quality and distinction.

According to Oscar Feldenkreis, President and CEO of Perry Ellis International, Inc., “This collaboration reflects our commitment to delivering products that matter to our customers. The expertise of Bespoke Fashion aligns perfectly with the heritage of quality and style these iconic American brands represent.” The sentiment echoes a broader strategy within Perry Ellis International to expand its portfolio through strategic partnerships that elevate product quality across categories.

Market Distribution and Timeline

The men’s dress shirts will roll out across multiple distribution channels in major U.S. and Canadian retail locations. By anchoring the launch in spring 2024, the brands are strategically positioning themselves ahead of the formal wear season when demand for quality dress shirts peaks among both professionals and special occasion shoppers.

Danielle Mandelbaum, CEO and Founder of Bespoke Fashion, highlighted the significance of expanding the partnership: “As a strategic partner across all dress furnishings, we’re focused on driving strong growth for both brands while maintaining the quality standards our retail partners and consumers expect.” This comprehensive approach to dress furnishings—spanning neckwear, hosiery, and now dress shirts—creates an integrated ecosystem for retailers seeking coordinated product offerings from trusted sources.

What Consumers Can Expect

The upcoming collections will blend contemporary fashion sensibilities with timeless elements, ensuring versatility across professional and social settings. Available through major department and specialty stores, these dress shirts represent a continuation of both brands’ commitment to delivering accessible luxury in men’s fashion.

For more details, visit Perry Ellis International and Original Penguin’s official channels, or connect with the brands on social media.