Hyatt Flips the Script: Now Rewarding Members for Peloton Workouts While Traveling

Here’s a question hotels rarely asked before: what if staying fit on the road actually paid you back?

That’s exactly what Hyatt and Peloton just answered. Starting now, World of Hyatt loyalty members who link their accounts can rack up points every time they complete a workout on Peloton bikes or rowing equipment at 700+ Hyatt properties worldwide. We’re talking 100 bonus points per completed session—up to 10 per month—which translates to 12,000 annual points just from showing up to the gym while you travel.

To put this in perspective, members aren’t just getting point crumbs anymore. These rewards stack fast enough to fund room upgrades, future bookings, and exclusive experiences. For anyone who lives on the road, this fundamentally changes the math on whether to actually use that hotel fitness room.

The Wellness Travel Economy Just Got Real

What’s interesting here isn’t just the carrot being dangled—it’s why both brands are doing this. TJ Abrams from Hyatt puts it plainly: guests want their fitness routines to follow them. Full stop. The old model of “here’s a treadmill in the basement” doesn’t cut it anymore when you’re paying $200+ per night.

Hyatt caught on that modern travelers won’t sacrifice wellbeing for convenience. So they’re baking it into the loyalty experience itself. Peloton isn’t just providing equipment anymore—they’re essentially becoming the wellness backbone of Hyatt’s stay experience. That’s a meaningful shift from fitness-as-amenity to fitness-as-core-value.

The Deal Stack for Members

Beyond workout points, the Hyatt-Peloton partnership opens up several moves:

World of Hyatt cardholders earn 2X points on Peloton purchases made directly from Peloton’s site—a solid double-dip for anyone already committed to the equipment.

Limited-time hardware discounts hit $100 off bikes and rows, plus $25 off their Guide product. New Peloton members can trial the app free for 60 days instead of the standard 30.

Members also grabbed exclusive VIP access to Peloton’s All for One Festival events in New York and London—these aren’t the generic perks you usually see tacked onto loyalty programs.

The Broader Play

Nearly 400 Hyatt locations now offer in-room Peloton content beyond just the equipment—think stretching routines and bodyweight workouts. For corporate guests attending conferences, there’s a separate layer: non-equipment Peloton classes designed specifically for conference attendees to reset between sessions.

The partnership spans eight countries so far: U.S., Canada, UK, Germany, Austria, and Australia. Hyatt members without existing Peloton accounts can create one free at participating properties in these regions.

Why This Matters

This is the first major hospitality loyalty program to quantify fitness activity into earning potential on a global scale. It’s a direct shot at a simple tension: travelers know they should maintain their routines, but hotels make it frictionless to skip the gym. By attaching points to workouts, Hyatt and Peloton flipped the incentive structure.

The real test will be adoption. If enough members actually use this, it signals that travel wellness is becoming table stakes for premium hospitality—not a nice-to-have, but expected. And for Peloton, it’s massive distribution across a global hotel network that reaches millions of stays annually.

Whether this sticks or becomes another unused perk is the $12,000-per-year question.