Box Appoints Olivia Nottebohm as New Chief Operating Officer, Marking Leadership Transition After Stephanie Carullo's Tenure

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Box has promoted Olivia Nottebohm to the role of Chief Operating Officer, taking over from Stephanie Carullo, who is retiring after a transformative six-year journey that helped the content management company achieve over $1 billion in annual revenue.

The Leadership Shift: From Scale to Profitability

Nottebohm will oversee Box’s global go-to-market operations, including Sales, Customer Success, and Marketing divisions. Aaron Levie, the company’s co-founder and CEO, highlighted the strategic importance of this transition: the organization is entering a new phase focused on profitable growth while continuing its expansion into key vertical markets and strengthening its partner ecosystem.

Stephanie Carullo, who joined Box as COO in 2017, played a pivotal role in doubling the company’s annual revenue to surpass the $1 billion milestone. Her departure marks the end of a significant growth chapter, though she will remain involved during the transition period to ensure continuity.

Who Is Olivia Nottebohm?

Nottebohm brings a wealth of experience from leading technology organizations. Her career includes:

  • Google leadership: Led Sales and Product Operations for the Americas Ads business, and served as VP of SMB and GTM Operations for Google Cloud, where she scaled SMB revenue 5X and established global go-to-market strategies
  • Chief Revenue Officer at Notion: Led revenue operations at the cloud productivity platform
  • COO at Dropbox: Previously held this same C-suite position at another major content collaboration company
  • McKinsey background: Worked as a Partner focusing on the software industry

Beyond her executive roles, Nottebohm serves on the boards of AppFolio and Lightmatter, bringing strategic oversight experience to her new position.

What This Means for Box

The transition reflects Box’s evolution as the leading Content Cloud platform. With AI and workplace transformation accelerating, Nottebohm’s appointment positions the company to deepen its presence across enterprise verticals and drive the next wave of growth. Levie emphasized that this phase will involve launching new products, expanding the partner network, and continuing global expansion efforts.

Carullo praised Nottebohm as “a great leader and strategic thinker, perfectly cast to lead the next wave of growth,” signaling confidence in the leadership continuity despite the generational change at the top of the go-to-market organization.

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