HUMBL Financial Acquisition by Avrio Opens Gateway to Global Digital Asset Markets

HUMBL, Inc. (OTC: HMBL) and Avrio have finalized a strategic asset purchase agreement that positions HUMBL Financial to compete in the increasingly complex world of digital and traditional financial services. The transaction, valued at $5,000,000 in Avrio equity, grants HUMBL a 10% stake in Avrio Worldwide alongside board representation headed by HUMBL CEO Brian Foote.

Deal Structure and Revenue Participation

Under the agreement, HUMBL retains a 2.5% revenue share across all HUMBL Financial branded offerings for the next five years or until Avrio’s Initial Public Offering—whichever comes first. This revenue participation covers a comprehensive suite of financial products including the BLOCK ETXs, BLOCK Indexes, and emerging consumer financial services designed for digital wallets and web-based platforms.

Expanding Product Ecosystem

The acquisition strengthens HUMBL’s market position by integrating Avrio’s technological backbone. Avrio’s infrastructure spans three distinct market layers: private markets using the Arkonis Alternative Trading System (ATS) with quotation bureau and transfer agent capabilities; public markets supported by exchange management, order management, portfolio management and client management systems; and digital asset markets powered by NFT trading technology.

HUMBL Financial’s product portfolio, particularly offerings like HUMBL Tickets for event access and tokenization, gains immediate distribution advantages. The BLOCK ETX products—designed to give retail investors simplified exposure to digital assets—can now leverage Avrio’s global routing capabilities to reach customers across equities, options, crypto, commodities and traditional financial products.

Market Infrastructure Benefits

Avrio’s blockchain-agnostic technology stack enables HUMBL Financial to operate seamlessly across multiple blockchain protocols while maintaining institutional-grade compliance infrastructure. The platform’s API ecosystem facilitates rapid product deployment through banking partnerships, lending arrangements, credit card integrations and mortgage provider collaborations.

Strategic Vision

“This partnership positions HUMBL Financial to scale across competitive markets with enterprise-grade infrastructure,” stated Brian Foote. “Avrio provides the licensed technology framework and market access our growth strategy requires, while our shareholders benefit from equity participation and ongoing revenue streams.”

Lawrence Wintermeyer, CEO of Avrio, emphasized the product innovation dimension: “HUMBL’s retail-focused offerings like BLOCK Indexes represent the next generation of consumer financial accessibility. Through the Avrio network, these branded products reach broader audiences while maintaining regulatory compliance.”

Company Backgrounds

HUMBL operates as a comprehensive Web3 platform serving both consumer and commercial segments. Its product suite encompasses the HUMBL Wallet for digital asset management, HUMBL Search for discovery services, HUMBL Tickets for event tokenization, and the HUMBL Web Platform accessible at HUMBL.com.

Avrio functions as a registered digital market infrastructure provider with a complete technology stack. Its subsidiary Arkonis Capital operates as a FINRA and SIPC member broker-dealer, delivering market services across public equities, private securities, and digital asset categories while ensuring compliance with regulatory frameworks.