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The US market has always been a high-threshold arena, especially New York State, which has long been regarded as the ultimate testing ground for crypto platforms.
This time, BitMart US announced the completion of New York State approval, achieving compliance coverage across all 50 states and territories, which itself indicates a long-term strategy rather than a short-term scale-up.
Building on this, their launch of a platform with zero fees across the board not only eliminates trading fees but also waives fiat deposit and withdrawal charges. For users who trade frequently or actively move funds in and out, this full-chain cost reduction can indeed improve profit retention.
Breaking it down, the logic roughly consists of three layers:
The first layer is entry capability.
In the current US regulatory environment, achieving nationwide compliance is itself a scarce ability and a prerequisite for participation in competition.
The second layer is the business model.
Zero fees can enhance attractiveness, but the platform’s true stability depends on liquidity depth, spread control, and long-term profitability structure.
The third layer is market structure.
Simultaneously covering US retail users and institutional clients seeking compliant channels essentially involves building a two-sided market. If both sides complement each other, scale effects will truly manifest.
Now that the entry qualification is secured, the real test for products and market lies ahead.
#BitMartUS #CryptoExchange #USRegulation