Tallinn, Estonia, March 26th, 2024, Chainwire
This first MarketingFi utility token will launch within the 3 eco. $ represents digital marketing value passed on to users who drive projects forward instead of on advertising giants like Google or Facebook.
3, a MarketingFi Protocol and AI Data Layer, has just announced that $—the DAO-powered token,will launch on ChainGPT Pad and Polkastarter in Q2 2024. Using the 3 technological stack, $ aims to move $366B digital marketing value from advertising giants onto users who bring quality to projects and help them grow. The project is backed by industry’s top names, including Spartan Group (Lead Investor), GSR, Big Brain Holdings, CMT Digital, Hartmann Capital, Jsquare, Orange DAO, and two top launchpads — Polkastarter and ChainGPT, second of which is also the project’s accelerator.
“3 and its eco token $ are something the market has not seen yet but has needed for long. This revolutionary approach, which combines AI, DeFi, and marketing with 3’s amazing data processing technology, gives $ an amazing utility within the Web3 and Web2 digital marketing economy,” said Ilan Rakhmanov, the CEO and Founder of ChainGPT, $ launchpad, and 3 accelerator. “We were lucky to find this project and be closely involved in 3’s development. We see 3 use cases across all corners of Web3 and its entire user base—from degens through KOLs and businesses. 3 finds ways to unlock marketing value and put it exactly where it needs to be, using $ as a medium. We are honored to support 3’s journey and awaiting to see $ in action within the 3 multi-platform eco.”
“We are delighted that $ will launch on Polkastarter. We have been following 3 for the past two years and are excited that $ will find its home and multiple utilities across 3 platforms,” said João Leite, the Managing Partner of Polkastarter, $ launchpad. “Today is the day when MarketingFi has become an even stronger term. I look forward to seeing the 3 vision unfold even further with $ as the medium and carrier of MarketingFi value.”
3 is able to push marketing value into its eco and users with the $ token thanks to its unique technological stack based on propriety off- and on-chain analytics engine and an AI Data Layer. This value exchange is possible due to the unique synergies between the DAO community with its $ token impacting the 3 multiplaform eco. The 3 tech enables understanding the user journey from off-chain activities to on-chain conversions and further activity. This way, 3 can determine which users bring value to projects and should be rewarded. At the same time, having used AI to analyze over 15 unique behavioral characteristics, 3 can distinguish between quality users, bots, or Sybil attackers to ensure that rewards go to truly engaged audiences rather than malicious actors trying to take advantage of the Web3 economy.
This technology is prent across the 3 three-platform eco, where analytics and AI are integrated to:
In short, 3 helps businesses find ways to connect with valuable audiences while, at the same time, helping users to market themselves as worth rewarding for further eco growth.

3 technology has already been trusted by top names in the industry, such as Kyber Swap, Mantle, Polkastarter, Linea, GameSwift, eesee, Insomnia Labs, and over 170 more, who integrated into 3 MarketingFi Protocol.
“Our team has been building the 3 technology for over two years, and our current business traction proves that we are the industry’s most advanced user analytics platform. We have over 600M unique wallets and 9B transactions processed on 16 chains, with over 170 businesses integrated into our proprietary data infrastructure,” said Filip Wielanier, the CEO and Co-Founder of 3. “Today marks a historic breakthrough in the 3 history. The solutions we’ve been developing find utility across three different platforms, designed not only for analytics but also for user acquisition and engagement. We believe that MarketingFi can and will change the value distribution game. We are excited to contribute to this eco with the 3 multiplatform eco, fueled by the $ token—the future carrier of the MarketingFi value.”
The $ token will find utility in all parts and corners of the 3 eco—3 Analytics, 3 Affiliate, and 3 Score—generating rewards for its holders and stakers. Moreover, it will grant governance rights within the DAO with voting rights on matters relating to its treasury, comprising 8% of the $ supply. The 3 core team also shared that $ token holders will often get to decide the future of 3 products, platforms, and the token’s role within the eco, alongside benefiting from exclusive access to token-gated features.
The 3 team has also teased a gamified $ Airdrop, with more information to be released soon on the Community platform, which will launch on March 28th.
About 3
3 pioneers MarketingFi with an AI Data Layer— a transparent marketing economy unlocking value for Web3 users, creators, and businesses, with over 170 dapps such as Kyber Swap, Mantle, Polkastarter, Linea, GameSwift, eesee, and Insomnia Labs already using 3 technology. To realize its mission, 3 is building a set of MarketingFi platforms and Web3 AI marketing solutions that connect projects with the right audiences, creating profitable opportunities for both. 3 uses off- and on-chain analytics alongside a Web3 AI data layer to ensure only valuable user and project interactions benefit from the MarketingFi eco. In an economy where lines between business owners, investors, and consumers are blurred, effective marketing becomes collaborative, and value flows freely between all stakeholders. Backed by top institutional investors such as Spartan Group (Lead Investor), GSR, Big Brain Holdings, CMT Digital, Hartmann Capital, Jsquare, Orange DAO, Polkastarter, and Chain GPT, 3 fills the gap where Web2 marketing comes short.
Users can learn more at 3.com
About DAO
The DAO is a collective of MarketingFi enthusiasts aiming to bolster decentralization through innovative blockchain solutions. It created the $ token and injected it into the 3 eco to drive the MarketingFi ethos forward through governance and tokenized support. Anyone can become a member of the DAO. The sole requirement is to believe in MarketingFi and want to drive the MarketingFi economy forward. DAO members are encouraged to hold and stake $ for access to additional rewards and voting rights on matters relating to the DAO’s treasury and future.
Users can learn more at .community
About ChainGPT
ChainGPT is an advanced AI infrastructure dedicated to developing AI-powered technologies for the Web3, Blockchain, and Crypto space. Our mission is to improve the Web3 space for retail users & startups by developing AI-powered solutions.
Users can learn more at chaingpt.org
About Polkastarter
Polkastarter is the leading early-stage fundraising protocol enabling web3’s most innovative projects to kick-start their journey and grow their communities. Polkastarter allows its users to make research-based decisions to participate in high-potential public sales.
Users can learn more at polkastarter.com
Chief Marketing Officer
Krystyna Kozak-Kornacka
3
[email protected]