DeFi Technologies' Andrew Forson: 'The Line Between TradFi and DeFi Will Be Blurred'

DeFi Technologies has reached a landmark moment in its mission to bridge traditional and decentralized finance. Through its wholly owned subsidiary Valour Inc., the company recently listed its 100th exchange-traded product (ETP)—Valour Sky—on Sweden’s Spotlight Stock Market, cementing its position as the issuer with the largest portfolio of digital-asset ETPs globally.

Central to that growth strategy is Andrew Forson, President of DeFi Technologies and Chief Growth Officer of Valour. In an exclusive interview with CryptoNews, Forson outlines how regulation, investor appetite, and innovation are converging to reshape capital markets.

“It allows me to basically be an executor of strategy at the parent-co level,” he said, “but I really do focus a lot on growth, business building, sales, and getting our products into new markets at Valour, which is actually our largest asset. Valour is DeFi Technologies’ cornerstone asset—and it’s an ETP issuer.”

Valour’s Expansion: 100 ETPs and Global Reach

Valour’s milestone reflects a deliberate strategy to democratize access to digital assets. The 100th ETP, Valour Sky, targets Solana exposure, joining a diverse lineup of Bitcoin, Ethereum, and altcoin products. Forson credits regulatory clarity, like the EU’s MiCA framework, for enabling this scale. “We’re not just listing products; we’re building bridges for institutions to enter DeFi safely,” he notes. With $2.5 billion in AUM, Valour’s ETPs offer compliant entry points, reducing barriers for retail and institutional investors amid DeFi’s $150 billion+ TVL surge.

Bridging TradFi and DeFi: Forson’s Vision

Forson sees a blurring line between traditional finance (TradFi) and DeFi, driven by tokenized real-world assets (RWAs) and yield-bearing products. “The convergence is inevitable—TradFi’s efficiency meets DeFi’s transparency,” he explains. Valour’s focus on RWAs, like tokenized treasuries, enables 5-8% APY yields, attracting $1 billion in inflows quarterly. Forson emphasizes innovation: “We’re creating ETPs that stake ETH or SOL, blending passive income with blockchain security.”

2025 Outlook: $10B AUM Target

With MiCA’s full implementation, Forson targets $10 billion AUM by year-end, capturing 10% of Europe’s digital asset market. “Regulation isn’t a hurdle; it’s a launchpad,” he asserts.

In summary, Forson’s leadership at DeFi Technologies blurs TradFi-DeFi lines, powering Valour’s ETP dominance for 2025’s blockchain surge.