January 16 News, DDC Enterprise (DDC) announced its first increase in Bitcoin holdings in 2026, purchasing 200 BTC, bringing the company's total holdings to 1,383 BTC. This move reflects that the global Asian food platform is integrating digital assets into its long-term capital allocation strategy.
DDC Enterprise stated that the average cost of this Bitcoin purchase was $88,998 per BTC, with an overall return on holdings of approximately 16.9% to date. Based on shares, every 1,000 shares of the company's circulating stock are equivalent to holding 0.046482 BTC. After the announcement, DDC's stock price rose over 5% in pre-market trading, reaching $3.22, indicating a positive market response to the company's Bitcoin strategy.
Norma Chu, founder, chairman, and CEO of DDC, pointed out that this increase in Bitcoin holdings demonstrates a cautious approach to capital deployment. Even though short-term market sentiment remains cautious, she emphasized that the importance of digital assets in the company's overall asset portfolio will continue to grow. Analysts believe this marks a trend of more non-financial companies actively developing Bitcoin reserve strategies to hedge macroeconomic fluctuations and inflation risks, while also creating potential value for shareholders.
Industry data shows that DDC's holding of 1,383 BTC ranks it 44th among publicly listed companies holding Bitcoin worldwide. This purchase is also seen as a sign that corporate crypto asset strategies are gradually maturing. Overall, as institutional and listed companies' acceptance of Bitcoin continues to increase, the trend of corporate holdings may further drive market attention.
Additionally, market observers noted that DDC demonstrated good judgment in choosing the timing of its purchase. This move not only offers long-term appreciation potential for the company but could also serve as a reference case for digital asset strategies within the industry in the future. Investors and analysts will closely monitor whether DDC will continue to increase its holdings and how Bitcoin market trends will impact its overall financial performance.
Disclaimer: The information on this page may come from third parties and does not represent the views or opinions of Gate. The content displayed on this page is for reference only and does not constitute any financial, investment, or legal advice. Gate does not guarantee the accuracy or completeness of the information and shall not be liable for any losses arising from the use of this information. Virtual asset investments carry high risks and are subject to significant price volatility. You may lose all of your invested principal. Please fully understand the relevant risks and make prudent decisions based on your own financial situation and risk tolerance. For details, please refer to
Disclaimer.
Related Articles
Woo on BTC Price: 'Bull Trap Incoming' - U.Today
Willy Woo warns investors against short-term optimism in Bitcoin's price, indicating a potential bear trap despite possible relief rallies. He emphasizes that the market remains in a bearish phase and that the current conditions do not signify a market bottom.
UToday55m ago
Bitcoin Dip May Continue as Retail Buys Under $70K, Santiment Says
Bitcoin has shown renewed volatility as buyers and sellers clash at key levels. Retail participants have been loading up after the price dipped below $70,000, while larger holders have been trimming positions. Over a period spanning Feb. 23 to Mar. 3, Bitcoin traded roughly between $62,900 and $69,6
CryptoBreaking1h ago
ETH/BTC Ratio Locks Into Tight Range – Why the 0.03 Level Is the Key to Ethereum’s Next Big Move
The ETH/BTC ratio indicates ongoing hype in altcoin season and the continuing march of Bitcoin to new heights. Ethereum and Bitcoin are moving closely together than they have before (with little distance between them) as indicated by the ETH/BTC ratio reaching some of the tightest historical
BlockChainReporter2h ago
