CryptoShuke

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Retailers' core demand is to maximize the number of items in shopping carts and the average order value.
The brand's primary goal is to continuously enhance customer lifetime value (LTV) and loyalty.
However, under traditional structures, both parties struggle to truly "own" a deep relationship with consumers—data and touchpoints are fragmented across platforms, and value is captured by intermediary structures.
In the Web2 era, platforms control user behavior signals and transaction data, while brands and retailers pay high traffic costs but only gain fragmented audience connections.
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