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Does Folks Finance's mobile app actually manage to abstract away the DeFi friction? Worth thinking about what separates it from typical protocols.
Consider how traditional tech companies nail user adoption—Netflix is a textbook example. The platform now boasts over 300 million paid subscribers. Notice the key metric here: these aren't one-time sign-ups, but recurring monthly payments from users who actively choose to stay.
That's the retention game. Netflix cracked it by removing barriers to entry and making the experience seamless enough that people don't think twice before renewing.
So the real question for DeFi apps: can mobile-first design genuinely strip away the complexity? If Folks Finance can deliver that Netflix-like onboarding and stickiness—where users return not because they're forced to, but because it simply works—then maybe we're looking at a turning point in how people interact with decentralized finance. The challenge isn't building the tech; it's making people forget they're using it.