According to Decrypt, the original Ethereum treasury concept company ETHZilla abandoned the "Ethereum treasury" label after its stock price plummeted, announcing it will rebrand as Forum Markets and plans to start trading on Nasdaq under the new ticker FRMM from March 2. The company is officially shifting from the "assets on balance sheet holding ETH" positioning to a focus on tokenized real-world assets (RWA). The report states that this adjustment occurred after the company's stock price sharply declined from its 2025 high, following investor exits and a reduction in crypto asset exposure; its stock price rose 13.3% in a single day to $3.91 after the rebranding announcement, but remains about 96% below its peak in August last year.

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