Netflix Lost. Netflix Won. Film at 11.

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Netflix (NFLX +11.96%) has officially ended its bid to acquire the studio and streaming operations of Warner Bros. Discovery (WBD 2.12%). The target company had a week to think about a raised bid from Paramount Skydance (PSKY +23.26%), and came back leaning toward a Paramount deal in half that time.

Pending regulatory approval, it’s a done deal. Netflix shares opened Friday’s trading 11.6% higher on the news. Warner Bros. stock fell by roughly 2% and Paramount soared more than 18% higher. Combined, the three stocks added approximately $40 billion of market value today.

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NASDAQ: NFLX

Netflix

Today’s Change

(11.96%) $10.12

Current Price

$94.71

Key Data Points

Market Cap

$357B

Day’s Range

$90.58 - $94.96

52wk Range

$75.01 - $134.12

Volume

4.2M

Avg Vol

48M

Gross Margin

48.59%

Netflix dodges a $40 billion debt bomb

Was this the best outcome for Netflix? Maybe not from an industry domination perspective, but it certainly puts Netflix in a less stressful financial situation.

Netflix had $9.0 billion of cash and $13.5 billion in long-term debt at the end of 2025. To finance its all-cash buyout bid, the company would have needed more than $40 billion of additional debt. Instead, it walks away with a $2.8 billion deal breakup fee, to be paid by Paramount.

As exciting as a mega-studio combining Warner Bros. and Netflix might have been, a clean balance sheet (with an extra $2.8 billion) could be the ideal outcome for Netflix and its shareholders.

Image source: Netflix.

What Netflix will do with all that cash

And the cash is going to work right away. Netflix’s management promised to invest $20 billion in content production this year, up from a prior 2026 production commitment of $11.5 billion. The stock buyback program is also back in action, having been paused to conserve cash for the Warner Bros. deal.

The resumed buybacks strike me as a smartly opportunistic move. Netflix’s stock posted a drawdown of 43% from last summer’s peak, mostly due to concerns about the expensive buyout battle. Canceling shares at a deep discount should be a shareholder-friendly idea and a good use of spare cash.

Netflix stock looks like a deep-discount deal at this point, even after Friday’s jump.

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